Affiliate Disclosure
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Affiliate Disclosure
How affiliate links support Compare A Price while keeping comparisons transparent
Compare A Price is a price comparison search engine designed to help users explore products, prices, and listings from third-party retailers in one place. To support the operation and ongoing development of the platform, some links on this website are affiliate links. This means that when users click through to a retailer or marketplace via Compare A Price, we may receive a commission if a qualifying purchase occurs. Compare A Price also participates in the Amazon Associates Program and earns from qualifying purchases made through Amazon links. These links allow us to maintain and improve the website without charging users for access or comparison tools.
Affiliate links do not change how users interact with the website or how information is displayed. Prices, availability, and product details are determined entirely by third-party retailers and may change over time. Any purchase made after leaving Compare A Price is completed directly with the retailer, and the contractual relationship exists solely between the user and that retailer.
Using affiliate links helps ensure Compare A Price remains accessible to a wide audience while continuing to expand product coverage, retailer partnerships, and comparison features. Affiliate relationships do not require users to purchase anything, and users are free to explore listings, compare options, or leave the website at any time without obligation. We aim to present information clearly so users understand when they are being redirected to a third-party website.
We believe transparency is essential for building long-term trust. For this reason, affiliate relationships are disclosed openly, and this page explains how they work across the website. Compare A Price does not provide financial, purchasing, or product advice, and users are encouraged to review retailer information carefully before completing any transaction. Our goal is to support informed browsing while remaining clear about how the platform is funded.
Affiliate Links
Commission-based outbound retailer links
No Selling
We never sell products
Third Parties
Purchases happen elsewhere
Free Access
Comparison tools remain free
Affiliate Partners
Networks we work with through approved affiliate relationships
Disclosure Guide
Have Questions?
Contact us for clarity about affiliate links, disclosures, and how Compare A Price operates transparently
Affiliate Transparency Explained
Clear explanation of how affiliate links support Compare A Price responsibly
This section explains how affiliate links are used across Compare A Price and what they mean for users. Our goal is to be open about how the platform operates, how affiliate relationships work, and how we maintain neutral comparisons. The information below outlines our approach to transparency, pricing independence, and user trust, helping you understand how affiliate links fit into the overall comparison experience.
What Are Affiliate Links?
Affiliate links are special tracking links used by price comparison websites like Compare A Price to connect users with third-party retailers and marketplaces. When a user clicks an affiliate link on Compare A Price and is redirected to a retailer’s website, the link helps identify that the visit originated from our platform. If a qualifying purchase is made after clicking the link, Compare A Price may earn a commission from the retailer or affiliate network, at no additional cost to the user.
Affiliate links are commonly used across comparison and product discovery platforms to support their ongoing operation while keeping access free for users. On Compare A Price, affiliate links do not influence which products are listed, how they are ranked, or how information is presented. Product listings, prices, availability, specifications, and descriptions are provided by third-party retailers and marketplaces and may change independently at any time. Compare A Price does not set prices or control retailer inventory. Affiliate links simply enable users to move from comparing products on our platform to visiting a retailer’s website in a transparent and trackable way. This allows users to explore purchasing options directly with retailers while helping support the continued development, maintenance, and expansion of comparison features across the website.
Tracking Purpose
Helps identify referral source for retailers
No Cost
Users pay nothing extra when purchasing
Third Party
Transactions occur directly with retailers
Common Practice
Used widely across comparison platforms
It’s important to understand that affiliate links do not represent ownership, endorsement, or control over any retailer, product, or marketplace featured on Compare A Price. The role of the platform is limited to presenting aggregated information and directing users to external websites where purchases may take place. Any transaction completed after leaving Compare A Price is governed entirely by the retailer’s own terms, policies, and customer agreements.
Affiliate links allow Compare A Price to invest in expanding product coverage, improving comparison tools, and maintaining accurate listings without charging users subscription or access fees. This approach helps ensure that users can continue to browse, compare, and explore products freely, while remaining informed about how the platform is funded. Transparency around affiliate links is central to how Compare A Price operates and communicates with its users.
How Do Affiliate Links Work?
When a user clicks on a product listing or retailer link on Compare A Price, they may be redirected through an affiliate tracking link before arriving on the retailer’s website. This process happens automatically in the background and helps identify that the visit originated from Compare A Price. The affiliate link does not change how the retailer’s website functions and does not interfere with the user’s browsing experience. It is used solely to attribute the referral if a qualifying purchase is later made. The tracking does not involve Compare A Price accessing payment details, order information, or personal account data. Instead, it allows retailers or affiliate networks to recognise the source of the visit in a standardised and transparent way while users continue their journey directly on the retailer’s website.
Once redirected, users interact directly with the retailer or marketplace, not Compare A Price. Any actions taken after leaving the website, including browsing, purchasing, account creation, payment, delivery, or returns, are handled entirely by the retailer under their own terms and policies. Compare A Price does not process orders, store payment details, or manage transactions. The affiliate link only functions as a referral mechanism and has no ongoing role after the user reaches the retailer’s website.
Affiliate tracking typically operates for a limited time window set by the retailer or affiliate network. If a purchase is completed within that period, Compare A Price may receive a commission. If no purchase is made, no commission is earned. Whether or not a commission is generated does not affect the information shown on Compare A Price. Product visibility, pricing, and availability remain independent of affiliate tracking outcomes at all times.
User Click
User selects a product or retailer link
Referral Tracking
Visit is attributed to Compare A Price
Retailer Visit
User shops directly on retailer website
Optional Commission
Commission earned only after qualifying purchase
Does This Affect Prices?
Affiliate links do not influence the product prices shown on Compare A Price. All prices displayed on the website are supplied by third-party retailers and marketplaces and reflect what those sellers choose to offer at a specific time. Compare A Price does not set prices, apply markups, create discounts, or control retailer pricing strategies. Any commission earned through affiliate links is paid by the retailer or affiliate network and does not result in higher prices for users. Whether a user clicks an affiliate link or visits a retailer independently, the price offered by the retailer remains the same. Affiliate tracking operates separately from pricing decisions and has no impact on how products are priced, listed, or sold. Prices, promotions, and availability are determined entirely by retailers and may change without notice.
Whether a user clicks an affiliate link or visits a retailer directly, the price offered by the retailer remains the same. Affiliate tracking operates independently of pricing decisions and does not alter how products are priced, promoted, or sold by retailers. Pricing, availability, and offers are determined solely by third-party sellers.
- Prices set by retailers
- No price markups applied
- No hidden charges added
- Affiliate links cost nothing
- Same prices for users
- No pricing influence involved
- No retailer price control
- No preferential pricing shown
- No commission impact on prices
- No discounts created or removed
- No price guarantees made
- Prices may change anytime
Compare A Price displays pricing information to help users compare available options more easily across multiple retailers, but it does not negotiate, influence, adjust, or standardise prices in any way. All prices shown on the platform are supplied by third-party retailers or marketplaces and reflect the information provided by them at the time of listing. Any special offers, promotions, bundle deals, or discounts are created, controlled, and managed entirely by retailers. These offers may vary depending on timing, stock availability, location, seller policies, or other external factors beyond Compare A Price’s control.
Because pricing data originates from external retailers and affiliate networks, it may change without notice between the time a product is viewed on Compare A Price and when a user visits a retailer’s website. Users are encouraged to review final prices, delivery charges, taxes, warranty details, and any applicable terms directly on the retailer’s site before completing a purchase. Compare A Price does not process transactions or payments and cannot guarantee pricing accuracy at checkout. Verifying details with the retailer helps ensure clarity and avoids misunderstandings during the purchasing process.
Compare A Price presents pricing information to help users review and compare options more easily across different retailers. The website does not influence how retailers structure their pricing, promotions, delivery charges, or payment terms. Any offers shown originate from the retailer and may vary based on factors such as stock levels, location, or time. Compare A Price does not guarantee the accuracy or availability of prices at the moment a user visits a retailer’s website.
Because pricing data is provided by third parties, it can change without notice between comparison and checkout. Users are encouraged to review final prices, shipping costs, taxes, and any additional charges directly on the retailer’s website before completing a purchase. This helps ensure users have the most up-to-date information and can make informed decisions when moving from comparison to purchase.
Who Do We Partner With?
Compare A Price works with a range of established affiliate networks and retailer platforms to help connect users with third-party sellers. These partnerships allow product listings and retailer links to appear across the website while supporting referral tracking when users choose to visit a retailer. Affiliate partners do not supply products directly to Compare A Price and do not influence how listings are displayed or compared.
Our affiliate relationships are focused on enabling users to move from product comparison to retailer websites in a clear and transparent way. Each affiliate partner operates independently and maintains its own policies, pricing structures, and transaction processes. Compare A Price remains separate from all sales activity and does not act on behalf of retailers.
Affiliate Network
Provides access to multiple retailers through a single tracking platform, helping attribute referrals when users click from Compare A Price to third-party seller websites.
Retail Marketplace Partner
Connects users to large online marketplaces where products are sold by independent sellers under marketplace-specific terms and policies.
Performance Marketing Network
Supports referral tracking between Compare A Price and participating retailers, allowing commission attribution when qualifying actions occur after user visits.
Retail Affiliate Platform
Works with individual retailers to enable outbound links from Compare A Price, helping users explore products directly on retailer websites.
Adtraction
Adtraction is a performance-based affiliate network that supports referral attribution between Compare A Price and selected retailers when users click through to external product listings.
Amazon Associates
Amazon Associates is an affiliate program that allows Compare A Price to earn from qualifying purchases when users follow Amazon links and complete purchases directly on Amazon’s website.
AWIN
AWIN is an affiliate network that connects Compare A Price with participating retailers, enabling referral tracking when users visit retailer websites through comparison listings shown on the platform.
branderward
Brandreward works with retailers to enable tracked outbound links from Compare A Price, helping attribute referrals when users choose to visit retailer websites from comparison results.
CJ
CJ is an affiliate marketing network that facilitates referral tracking between Compare A Price and participating retailers when users click product or retailer links on the website.
eBay Partner Network
The eBay Partner Network enables referral tracking when users visit eBay listings through Compare A Price, allowing commission attribution for qualifying purchases made on eBay.
Flexoffers
FlexOffers is an affiliate platform that provides access to multiple retailers, supporting referral tracking when users navigate from Compare A Price to external retailer websites.
impact
Impact is an affiliate and partnership management platform that supports referral tracking between Compare A Price and participating retailers when users are redirected to external websites.
Paid on Results
Paid On Results is a performance-based affiliate network that supports referral tracking between Compare A Price and participating retailers when users choose to visit external retailer websites.
Partnerize
Partnerize is a partnership and affiliate platform that supports referral tracking between Compare A Price and participating retailers when users are redirected to external retailer websites.
Rakuten Advertising
Rakuten Advertising is an affiliate network that supports referral tracking between Compare A Price and participating retailers when users are directed to external retailer websites through comparison links.
TAG (The Affiliate Gateway)
TAG is an affiliate technology platform that enables referral tracking between Compare A Price and selected retailers when users click through to third-party retailer websites.
TradeTracker
TradeTracker is an affiliate network that connects Compare A Price with approved retailers, enabling tracked referrals and commission reporting when users visit retailer websites through comparison links.
Webgains
Webgains is an affiliate marketing network that facilitates referral attribution between Compare A Price and participating retailers when users navigate to external product or retailer listings.
TradeDoubler
TradeDoubler is an affiliate network that enables referral tracking between Compare A Price and retailers when users click through from comparison listings to external retailer websites.
Affiliate partners do not control the content, structure, or presentation of information on Compare A Price. Product visibility, comparison logic, and listing availability are managed independently by the platform. No affiliate partner can request preferential placement, pricing emphasis, or editorial treatment in exchange for participation.
Because affiliate partnerships can change over time, the list of partners shown on this page may be updated periodically. This reflects operational changes rather than endorsements. Users are encouraged to review retailer information carefully after leaving Compare A Price, as each retailer or marketplace applies its own terms, conditions, and privacy practices.
Why Do We Use Affiliates?
Affiliate links help support the operation and continued development of Compare A Price as a free-to-use price comparison search engine. Running and maintaining a large comparison platform involves ongoing costs, including data processing, technology infrastructure, product coverage expansion, and platform improvements. Affiliate relationships allow Compare A Price to fund these activities without charging users for access, subscriptions, or comparison tools, helping keep the platform openly accessible to a wide audience.
Using affiliate links does not change the purpose of Compare A Price or how information is presented. The platform remains focused on helping users explore products and compare options clearly. Affiliate links simply provide a way to support the website when users choose to visit third-party retailers, without creating any obligation to purchase or altering the comparison experience in any way.
Platform Support
Funds ongoing website operation and maintenance
Free Access
Keeps comparison tools available to users
Neutral Display
Does not influence product listings
Independent Retailers
Purchases handled entirely by sellers
Affiliate links are used as a practical and widely adopted funding model across comparison and discovery platforms. They allow Compare A Price to focus on improving usability, expanding product coverage, and refining comparison features while remaining independent from retailers. Participation in affiliate programs does not grant partners control over content, rankings, or visibility, and no retailer can influence how products appear on the website.
By using affiliate links, Compare A Price can continue to operate transparently while prioritising user trust. Users are free to browse, compare, and leave the website at any time without engaging with affiliate links. When users do choose to visit a retailer, the affiliate relationship is disclosed openly so users understand how the platform is supported, reinforcing clarity and long-term trust.
How We Stay Transparent
Transparency is central to how Compare A Price operates as a price comparison search engine. We believe users should clearly understand how the platform works, how affiliate links are used, and what role they play in supporting the website. For this reason, affiliate relationships are disclosed openly, pricing independence is explained clearly, and the distinction between Compare A Price and third-party retailers is maintained throughout the website.
We aim to present information in a clear and accessible way so users can browse, compare, and explore listings with confidence and without uncertainty. Transparent pricing also makes it easier to the compare similar products across retailers,
38M+
Products Listed
500K+
Brands & Categories
90M+
Price Listings
100%
British Retailers
Affiliate disclosures, pricing explanations, and platform responsibilities are made available in dedicated sections so users can review them at any time. These disclosures are written to be understandable without technical knowledge, helping users make informed decisions when navigating between comparison listings and retailer websites.
Compare A Price does not promote products, recommend purchases, or provide buying advice. Our role is limited to presenting comparative information and directing users to external retailers when they choose to continue. By maintaining this separation and explaining it clearly, we aim to build long-term trust through openness rather than persuasion.
Need Clarification?
Questions about affiliate links or how Compare A Price operates transparently
We understand that affiliate relationships and online comparison platforms can raise questions for users. This section is provided so anyone browsing Compare A Price can request clarification or additional information about how affiliate links are used across the website. Whether your question relates to pricing independence, retailer relationships, or how referral tracking works, we aim to respond clearly and accurately. Messages submitted through this form are reviewed by our team and used solely to address enquiries related to transparency, disclosures, or platform operation. We do not use this form for marketing purposes, and contacting us does not place you under any obligation to purchase or engage with affiliate links.
Affiliate Links
Clarification on how affiliate links work and how they support Compare A Price without influencing comparisons.
Pricing Independence
Explanation of how prices are sourced and why affiliate relationships do not affect product pricing.
Retailer Relationships
Details about the separation between Compare A Price and third-party retailers or marketplaces.
Transparency Practices
Information about how disclosures are presented and kept up to date across the website.
Submitting a question through this form does not require you to create an account or share sensitive information. We only collect the details necessary to respond to your enquiry. Messages are handled in line with our Privacy Policy and are not shared with affiliate partners or retailers. Our aim is to make information about how Compare A Price operates easy to access and easy to understand. If something is unclear or you would like further explanation, we encourage you to reach out.
While we aim to keep our disclosure pages clear, accurate, and comprehensive, we recognise that some users may still want additional reassurance or context about how Compare A Price operates. This contact option is provided to support transparency and understanding, not to replace the information already available on this page. Any responses shared through this form are focused on explaining our affiliate relationships, disclosure practices, and the general operation of the platform. We do not provide product recommendations, purchasing advice, or opinions about specific retailers or listings. Questions relating to orders, payments, delivery, returns, warranties, or retailer-specific policies should be directed to the relevant retailer or marketplace, as Compare A Price is not involved in transactions. Our goal is to ensure users feel informed and confident when using the website, with clear access to clarification where needed.
Browse With Confidence
Understand how Compare A Price works before exploring product comparisons
Compare A Price is designed to help users explore products transparently. Before browsing comparisons, this page explains how affiliate links work, how prices remain independent, and how third-party retailers are involved, so users can navigate the platform clearly and confidently.
01
Transparency
Clear explanation of affiliate links, pricing independence, and platform funding
02
Independence
Product listings and prices remain controlled by third-party retailers
03
Informed Choice
Users explore comparisons knowing how the platform operates